Our Story
Built by an Author Believer.
Run by a Results Team.
Meet the Founder
Abdullah Abiodun Abdulganiy
CEO & Founder, Haysuccess Media Agency
Abdullah built Haysuccess out of frustration. Not with books — he loves books — but with the marketing industry around them. Talented authors were being handed generic social media plans, told to ‘post consistently,’ and left wondering why sales stalled.
He believed authors deserved better. Not just better tactics, but a team that understood the specific mechanics of book discovery, reader psychology, and the long tail of literary marketing.
Over five years later, Haysuccess has run over 500 campaigns across fiction, non-fiction, self-help, business, and children’s literature. The agency has helped debut authors find their first thousand readers and helped established writers scale into new markets.
The work is still the same: understand the author, understand the book, and build a campaign that earns the attention it goes looking for.
Our Mission
To give every author — regardless of publisher, platform, or profile — access to serious, strategic marketing that puts their work in front of the readers who will love it.
Our Vision
A publishing world where great books don’t go undiscovered. Where the gap between a finished manuscript and a full readership is closed by smart, honest marketing.
What We Stand For
Author-First
Every decision we make starts with what is best for the author and their readers. Not our workflow. Not our convenience.
Honest Results
We report what the numbers actually say. No inflated metrics. No vanity statistics. If something is not working, we say so and we fix it.
Creative Precision
Good marketing is not just creative — it is targeted. We blend strong creative instincts with data-driven decisions on every campaign.
Long-Term Thinking
We are not building a one-book campaign. We are building an author’s career. Every engagement is designed with the next book in mind.
Milestones
Haysuccess founded. First five author campaigns launched.
First international client. Expanded to UK market.
100th author campaign. Social media division launched.
Amazon optimization service added. First bestseller campaign.
Email marketing and newsletter service launched.
500+ campaigns. Press & media coverage service added.
Haysuccess Media Agency — fully global.
Let’s Find Your Readers Together
Every author’s journey is different. Let’s talk about yours.
Work With Us →